Just
One More Expense? Not If You Think About It…
Well, it’s here,
like it or not – the ‘R’ word. A recession. Housing
markets are flat, and consumers are mired in ever deeper
debt. As businesses tighten belts; they’re holding back
on expenses deemed as discretionary or non-critical.
Employers slashed
jobs in Q1 2008 at an unprecedented rate. We flail
against such job loss as a society, yet there’s a new
business principle that it kicks into play.
Leaner, meaner work
forces necessitate higher efficiency of operation; that
includes greater output from core employees, who now
require sharper on-the-job skills than ever before.
Allow me a quick
analogy to real estate. You’d like to buy that bigger
house – complete with the 3-car garage, in-ground pool
and central air. But it’s risky to spend; you know your
investment might not draw a return. So instead you visit
your local Home Depot, and invest in tools you need to
boost functionality in your existing house – reinforcing
its infrastructure of pipes, plumbing, floor boards and
insulation.
The same principle
applies to business. Through professional development
training that build skills in business writing,
communicating, and ethical decision making – you
strengthen the staff you rely on each day. A smaller
investment in the short term, and potentially huge
returns in the long term.
Train your employees
to get their message across the first time out -- with
that first e-mail, phone call, or public presentation.
Teach them to solve workplace dilemmas in an ethical
manner that reaps the greatest returns. Coach them to
communicate in a goal-directed, purposeful manner.
As we continue into
2008, you’ll see these short term investments pay off in
immeasurable ways...
Fran
fjtrelease@sbcglobal.net
fran@thewebwriter.com
(203) 888-2740
cell: 203-434-7928
